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Beginning April 1 and running through April 21, the Paramus Police Department will participate in a new national distracted driving enforcement campaign known as UDrive. UText. UPay. This high-profile initiative will target motorists who are talking on hand-held cell phones and sending text messages while driving.
“Distracted driving is a serious issue on our roadways,” said Gary Poedubicky, acting director, state Division of Highway Traffic Safety. “The National Highway Traffic Safety Administration estimates that each year thousands of people are killed in distracted driving related crashes and nearly a half million people are injured.”
While using a hand- held cell phone or texting while driving remains illegal in New Jersey, the practice continues to be widespread. In a 2013 survey conducted by Fairleigh Dickinson University the Division of Highway Traffic Safety, 72 percent of respondents said they “very often” see people driving and talking on a hand-held cell phones. A total of 40 percent of respondents said they “very often” see drivers texting.
The campaign is being carried out during the month of April, which is National Distracted Driving Month, and is modeled after similar successful high visibility enforcement campaigns such as Click It or Ticket and Drive Sober or Get Pulled Over.